Sierra Flower Farms Offers Bouquet Subscription for 2023
With this fresh new year, make your mental health a priority, and invest in joy.
New car? Therapy? Vacation?
Nope. Flowers.
Not just a bouquet, however. Fourteen weeks of glorious, grin-expanding, glee-inspiring clusters of flowers ready for your office, dinner table, mantle, or gift-giving.
You can thank Sierra Flower Farm and its Season Pass Bouquet Subscription for making your days brighter this spring, summer, and fall.
It’s like a CSA for your soul.
As a child, Jessica Chase (owner and farmer-florist) dreamed of being a floral designer, but the practicality of life and motherhood called first. Today, Chase’s dream has finally blossomed into a thriving, bloom-based business.
Floristry is a multi-billion-dollar global industry. Many flowers purchased in bouquets locally are actually sourced from around the world, grown with unknown chemicals and pesticides, and traveled across oceans to get into your hands.
Around 2013, the “slow flower movement” began alongside the focus on slow food, centering on U.S.-produced flowers sourced locally, grown seasonally, and sans chemicals, while also helping the local economy.
In 2015, Sierra Flower Farm sprouted, grown from the Chase’s family’s 1,500-square-foot Gardnerville garden. The next year saw Chase and her husband, Graham, whom she adoringly calls the “media master and muscle” of the farm, selling their fresh, lovingly picked and assembled bouquets at pop-ups and outdoor markets.
At first, Chase began growing flowers and vegetables on their Nevada land. Enamored with the slow flower movement, vegetables soon lost their appeal. Chase claims she was “bitten by the flower bug” and “dove down the Pinterest rabbit hole for inspiration.” Now, they have a half acre of cut-flower-growing production. (Read more on the business’ “About” page.
Bouquet buyers would exclaim, “Oh, we love the wildflower look!” Chase used to cringe a bit at that, knowing how much work she put into growing those blooms, but she understood that it was the wild, wandering-through-a-field feeling of her floral sprays that was enchanting customers.
She now calls it “Tahoe Chic.”
Chase’s crops are planned diligently to produce beguiling blooms from the rocky, clay-laden soil in their garden. Orchestrating her garden like a maestro, she plants to add colors, textures, and layers to what she describes as “seasonally evolving bouquets.”
“We want to take our customers through the seasons with us,” she says.
Sierra Flower Farm also works with the betrothed in advance to plant their preferred wedding flowers, building their desires into her crop planning so come the big day, the wedding arrangements are farm fresh, and truly one of a kind.
“We work with nature,” Chase says, explaining that both growing with organic practices and locally are important. “You never want to stick your nose into a bouquet to smell the flowers and get a nose full of toxins.”
Flowers are handpicked and grown using only organic amendments — plus natural predators and soapy water for pests — to provide non-toxic blooms for all to enjoy. Those blooms are then arranged using a spiral method to wrap the bouquets, then hand tied to be enfolded in craft paper, à la French-market fashion. Orders can be picked up at select area retail locations on Wednesdays.
Once opened, the blooms dramatically unfurl, vase-ready, usually to customer exclamations of “I didn’t think it was that big!” and a blissful “They smell like my grandma’s garden.”
Each bouquet reflects the seasons, with a focus on local, sustainable blooms.
Beginning in Mid- to late May, spring brings anemones, sweet peas, larkspurs, fluffy snapdragons, and more, while summer blooms include specialty sunflowers, wispy grasses, lace flowers, and cosmos, among others, to show off the season, which Chase explains as texturally focused.
Dahlias dazzle customers come autumn, accompanied by fragrant geraniums, heirloom mums, and other bold blooms sprouting in this rich, colorful time.
In addition to flowers, Chase adds in layers of delicate whimsy to each bouquet, such as tomato vines, blooming branches, seed pods, blushing lanterns, and some fleeting beauties she treasures.
Begin 2023 by giving yourself something to look forward to every week this spring, or give someone you love a weekly token of your appreciation: 14 weeks of stunning surprises for $420. You can even share the bouquet subscription with a friend.
Visit Sierraflowerfarm.com for full information and to sign up today.
